3D Renders for The Local Project
3D Renders
The Brief
The Local Project needed to promote second editions and re-releases of its sold-out print magazines, but physical copies were unavailable. The publisher sought a cost-effective and visually appealing solution. The Local Production proposed 3D visualisation as an alternative to traditional photography.
The Narrative
To bring the print magazines to life while staying in line with The Local Project’s brand ethos and design guidelines, a collaborative visualisation team was engaged. This resulted in 34 stunning render assets that seamlessly integrated with the publication’s aesthetic. These rendered magazines provided an immersive experience, capturing the essence of the publications and adding authenticity to the campaign.
The Outcome
The marketing campaign featuring the render assets was a tremendous success, reigniting interest in the magazines. The project demonstrated innovative problem-solving and showcased the power of 3D visualisation in captivating design.